Privacy Policy
At Magic by Post, we are committed to protecting your personal data and respecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We may collect and process the following personal data:
- Information you provide directly, such as:
-
- Name, email address, billing and shipping addresses, phone number
- Payment details (processed securely via third-party providers)
- Communications via email or contact forms
-
- Automatically collected data, including:
-
- IP address, browser type, device information, and browsing behaviour
- Cookies and similar technologies (see below)
-
How We Use Your Information
We process your personal data for the following purposes:
- To fulfil and deliver your orders
- To communicate order updates, respond to enquiries, and provide customer support
- To send marketing communications (only if you have opted in)
- To improve website functionality and personalise your shopping experience
Legal Basis for Processing: We rely on one or more of the following lawful bases:
- Performance of a contract
- Consent (for marketing communications)
- Legitimate interests (e.g. improving services)
Cookies & Tracking Technologies
Our website uses cookies to:
- Enhance user experience
- Analyse traffic and usage patterns
- Support marketing and advertising efforts
You can manage your cookie preferences via your browser settings. For more details, please refer to our Cookie Policy.
Sharing Your Information
We may share your data with trusted third parties who assist in operating our business, including:
- Payment processors (e.g. Stripe, PayPal)
- Delivery and logistics partners
- IT and website service providers
These parties are contractually obligated to protect your data and only use it for the intended purpose.
We do not sell or rent your personal data to third parties.
Data Security
We implement appropriate technical and organisational measures to safeguard your personal data. While we strive to protect your information, no online transmission is 100% secure, and we cannot guarantee absolute security.
Your Rights Under UK GDPR
You have the right to:
- Access your personal data
- Rectify inaccurate or incomplete data
- Request erasure of your data (subject to legal obligations)
- Restrict or object to processing
- Withdraw consent for marketing communications
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, please contact us using our contact us form.
External Links
Our website may contain links to third-party sites. We are not responsible for their privacy practices and recommend reviewing their policies separately.
Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website and will include the effective date.
Contact Us
If you have any questions or concerns about this Privacy Policy or your personal data, please contact:
Magic by Post
Email: info@magicbypost.co
Web: www.magicbypost.co
Cookie Policy
This Cookie Policy explains how Magic by Post uses cookies and similar tracking technologies on our website.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help improve functionality, analyse site usage, and offer tailored experiences.
How We Use Cookies
We use cookies to:
- Ensure secure and smooth website functionality
- Analyse traffic and visitor behaviour
- Remember your preferences (e.g. cart contents or login details)
- Serve relevant content and marketing ads (if applicable)
Managing Cookies
You can control cookies via your browser settings. Blocking cookies may impact your site experience.
